Visual grammar for graphic designers

Disassemble your graphic design into parameters, models and methods. Why do you choose a color or a typeface? How to separate this one from this kind of, when making a series of covers, or different types of publications within one identity.

Scripting of online publication design

Design systems that generate applications, documents and websites, intended for online usage. How to bridge the gap between unpredictable content, sketching design rules, the design of templates that use high level typographic standards, scriptable illustration techniques and applications for automated output, using DrawBot and PageBot, generating HTML/CSS/Javascript (for OSX and Linux platforms).

Any design process benefits from short iterations in a team, automated prototyping and the merging of disciplines. Web design is not different.

Learn to use PageBot to script sites like this one.

Info-graphics: The design of automated designs

Design systems that generate info-graphics. For online use and for print. How to bridge the gap between (big) databases, the design of templates using high level typographic standards, scriptable illustration techniques and applications for automated output, using DrawBot, PageBot and current web technologies.

Scripting the design of printed publications

Design systems that generate books, magazines, newspapers, brochures, manuals or catalogues, intended for print. How do you bridge the gap between unpredictable content, sketching design rules, the design of templates that use high level typographic standards, scriptable illustration techniques and applications for automated output, using DrawBot and PageBot (for OSX and Linux platforms).

Bier! design: Grafische Zaken/Wil Schipper

Identity design: Branding with and without the use of logos

Design parametric models for an identity. Which parameters create the visual coherency? Which parameters are diverse, without the need to specify? Is that always the same list? If not, what is the best selection for a particular brand? How to write scripts to automate (parts of) the models for your parameters testing.

What is the best usage of graphic elements in a brand? Which are used for recognition and coherency? And which are undefined on purpose, supporting the visual diversity of publications?

Choosing a type design

What are the criteria for choosing the best type design for a particular graphic design project? Forget about existing classification, you can make your own, customized to your needs. Build argumentation to support your choice. Learn to make testing material and specimens.

Python scripting for graphic designers

Learn the basics of scripting your graphic design process. Sketching techniques. Decide what can be automated and what not. Patterns of Python code, using DrawBot and PageBot. Connect to InDesign. Parameters for magazines, websites, exhibition spaces and corporate identities. Develop models to differentiate between best practice and arbitrary design choices.

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